Fred Stutzman, of Unit Structures, does a great analysis and breakdown on the real meaning of ComScores' widely reported numbers on MySpace's demographic shift: The recent Comscore analysis of social network websites' audience is being widely and incorrectly reported...
Monetization Models for Social Networks Fred Stutzman of ClaimID.com has posted a very interesting overview of the different models of monetization currently discussed for Social Networks: Ads - or, the interestingness problem Product affiliation groups - or, the non-scalability of affiliation Partnership...